Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
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pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
hair conditioner > hair conditioner/creme rinse
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for hair conditioner
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > hair conditioner > hair conditioner/creme rinse
Name:
Security > Adt Security
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases at Adt Security and are likely to be in-market for Home Improvement. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Security > Adt Security
Name:
Mayonnaise > Hellmann's Light (Unilever Bestfoods)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Condiments
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Condiments > Mayonnaise > Hellmann's Light (Unilever Bestfoods)
Name:
Napkins > Party Creations (Creative Converting)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Party Supplies
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Party Supplies > Napkins > Party Creations (Creative Converting)
Name:
Personal Care & Hygiene > Hair Care
Category:
Brands
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Brands purchasers for Personal Care & Hygiene
Taxonomy:
Attain > Retail > Brands > Personal Care & Hygiene > Hair Care
Name:
Likely Firm > Merrill Lynch
Category:
Likely Firm
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Firm purchasers for Merrill Lynch
Taxonomy:
Attain > Personal Finance > Likely Firm > Merrill Lynch
Name:
Specific Vehicle Type > Full Size Pickups
Category:
Specific Vehicle Type
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Specific Vehicle Type purchasers for Full Size Pickups
Taxonomy:
Attain > Automotive > Specific Vehicle Type > Full Size Pickups
Name:
Interest & Intent > Home Renters
Category:
Home Renters
Interest & Intent
Range/Size:
220M - 240M
Description:
This audience consists of Home Renters purchasers
Taxonomy:
Attain > Interest & Intent > Home Renters
Name:
Income > $25,000-$34,999K
Category:
Income
Personal Finance
Range/Size:
220M - 240M
Description:
This audience consists of Income purchasers for $25,000-$34,999K
Taxonomy:
Attain > Personal Finance > Income > $25,000-$34,999K
Name:
5th Person > 1976
Category:
Household Member
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 5th Person > 1976
Name:
Social Media > Subscription Boxes - Apparel
Category:
Social Media
Psychographic
Range/Size:
180M - 200M
Description:
This audience consists of Social Media purchasers for Subscription Boxes - Apparel
Taxonomy:
Attain > Psychographic > Social Media > Subscription Boxes - Apparel
Name:
Food > Hannaford
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Food purchasers for Hannaford
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Hannaford
Name:
Ownership-Body Styles > Compact Truck
Category:
Ownership-Body Styles
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Body Styles purchasers for Compact Truck
Taxonomy:
Attain > Automotive > Ownership-Body Styles > Compact Truck
Name:
Ownership-Make and Models > Infiniti QX60
Category:
Ownership-Make and Models
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Ownership-Make and Models purchasers for Infiniti QX60
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Infiniti QX60
Name:
Year > 2015-2018
Category:
Home Date
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Home Date purchasers for Year
Taxonomy:
Attain > Demographic > Home Date > Year > 2015-2018
Name:
Yoplait > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Yoplait 1+ times and have a medium propensity to be in-market for Yogurt. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Dairy > Yogurt > Yoplait > Medium Propensity
Name:
Gas & Convenience Stores > Frys Fuel
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Frys Fuel and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Frys Fuel
Name:
Substitute Spreads > Imperial (Upfield)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Oils/Butter/Margarine Spreads/Substitutes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Oils/Butter/Margarine Spreads/Substitutes > Substitute Spreads > Imperial (Upfield)
Name:
Household Cleaner > Drain Cleaner
Category:
Household Cleaner
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Household Cleaner purchasers for Drain Cleaner
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Household Cleaner > Drain Cleaner
Name:
Seasonal Chocolate Halloween Candy > Reeses
Category:
Chocolate Candy
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Chocolate Candy purchasers for Seasonal Chocolate Halloween Candy
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Chocolate Candy > Seasonal Chocolate Halloween Candy > Reeses
Name:
Cough, Cold & Flu > Vicks VapoRub
Category:
Products
Health & Medicine
Range/Size:
80M - 100M
Description:
People who have bought Vicks VapoRub and are likely to be in-market for Cough, Cold & Flu. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Health & Medicine > Products > Medicine > Cough, Cold & Flu > Vicks VapoRub
Name:
Likely Recipient Age > Youth Electronics
Category:
Toys
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Toys purchasers for Likely Recipient Age
Taxonomy:
Attain > Retail > Toys > Likely Recipient Age > Youth Electronics
Name:
Household Essentials > Kitchen
Category:
Household Essentials
Retail
Range/Size:
80M - 100M
Description:
People who have purchased kitchen equipment are likely in-market for kitchenware. This is based on actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Kitchen
Name:
Credit Card Financial Personality > Reluctant User, High Credit Card Balance
Category:
Credit Card Financial Personality
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Credit Card Financial Personality purchasers for Reluctant User, High Credit Card Balance
Taxonomy:
Attain > Personal Finance > Credit Card Financial Personality > Reluctant User, High Credit Card Balance
Name:
In the next 6 months, what is your most important upcoming life event? > None of the above
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, what is your most important upcoming life event? > None of the above

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